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NEW ARRIVALS
Cheers to 20 Years
Hey! It's Ace from Knockaround!
2025 marks our 20th anniversary! It's hard to believe it's been 20 years since I started this whole operation in a small art studio on the campus of UC-San Diego.
What began as a simple idea has grown into a global community that values creativity and adventure. Thanks to your support, we've expanded from a quirky sunglasses company run by an art student to a full-blown, global eyewear brand.
Your support—whether it was an order for your first pair a few months ago or your 80th—have shaped our journey. This anniversary year, we're excited to celebrate with Limited Edition re-releases, cool collaborations, and lots of fun.
Here's to 20 years—Cheers!"
The Evolution of Knockaround.com
From basic HTML to a full-on digital storefront-our website has had quite the glow-up over the years! Swipe through to see how Knockaround.com evolved from super-basic to the sleek site you know today. (But we still kinda miss those early 2000s vibes!)
2005
2010
2015
2020
2025
Humble Beginnings.
From an Art Studio to a One-Car garage
Before we were shipping shades worldwide, Knockaround's global HQ was an art studio on the campus of UC-San Diego and a one-car garage. Think less Silicon Valley startup, more old furniture storage and cardboard boxes. Our founder Ace packed every pair of sunglasses by hand, dreaming big while keeping things deliberately casual and low-key—just like the shades themselves. Sometimes the best ideas really do start in a garage!
A Bright Future.
20 Down, 80 to go
Look how far we've come! Our new San Diego HQ might be a bit fancier than that garage, but our spirit hasn't changed one bit. We've grown from hand-packing sunglasses to shipping millions of pairs worldwide—all thanks to our amazing Knock Fans. And guess what? We're just getting started. We'll keep pushing boundaries and trying new things, bringing that same experimental energy that started it all. Here's to the next 20 years of keeping things fresh, fun, and always Knockaround!
HOW DO YOU KNOCKAROUND?
