Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://knockaround.com (the “Site”).
The Site is operated by Knockaround, LLC (“Knockaround”, “We”, “Us”, “Our”), located at 2488 Historic Decatur Rd, Ste 200, San Diego, CA 92106. Knockaround, LLC is the data controller of the Site. For questions about our Privacy Policy, feel free to send us an email at privacy@knockaround.com.
In this Privacy Policy, you’ll find information about:
- The personal information we collect from you
- How we use your personal information
- Why we use your personal information
- How we share your personal information
- How long we store your information
- Our use of behavioral advertising
- Your rights
- Information about Cookies
- Your use of third-party websites
- Collection of minors’ personal information
- Changes to our Privacy Policy
- How to contact us
THE PERSONAL INFORMATION WE COLLECT FROM YOU
When we refer to “Personal Information” in this Privacy Policy, we are referring to Device Information, Order Information, and Direct Marketing Information as described below.
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
When you make a purchase, attempt to make a purchase, or create a customer account through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal information, Amazon Pay information, and Apple Pay information), email address, and phone number. We refer to this information as “Order Information.”
You may opt-in to be a part of our email distribution list by submitting your email through one of our email opt-in forms. You may opt-in to be part of our SMS distribution list (only available for U.S. and Canadian phone numbers) by submitting your phone number through one of our SMS opt-in forms. You may opt-in to our Facebook Messenger subscriber list through the opt-in checkboxes on our website or via Facebook posts and ads. You may opt-in to receive browser based ‘push’ notifications through opt-in modals on our site. You may provide us with your birthday by filling out a form on our Site or by clicking through one of our marketing emails. We refer to this information “Direct Marketing Information”.
Click here to see the type of information we collect as categorized under the California Consumer Privacy Act (CCPA).
Sources of Information
We collect the above listed types of information from the following sources:
- Directly from you. For example, when you fill out a form or place an order on our Site.
- Indirectly from you. For example, by tracking your browsing behavior on our Site and your open and click activity of our marketing emails.
HOW WE USE YOUR PERSONAL INFORMATION
Order Information
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you post-purchase. For example, we might send you product review requests via email or send out an email invitation to participate in a survey
- Screen our orders for potential risk or fraud
- Provide you with order tracking information
- Assist you with customer service related issues
- Process product returns and product exchanges
- Help manage our referral program
- Provide you with information or advertising relating to our products or services. This information and related advertising may be based on your Order Information
Device Information
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). Additionally, we use Device Information (specifically IP addresses) to help manage our referral program.
We also use Device Information to provide you with targeted advertising and marketing communication. For example, by using Device Information we’re able to show you targeted ads based on your previous browsing history. If you have opted-in to receive email marketing, we may use Device Information, such as web browsing history, to send you email communication.
Direct Marketing Information
If you have opted-in to our email distribution list, we will use your email address, general location, and purchase and website browsing history to provide product and service updates, marketing messages regarding new product launches, special events, sales and promotions, product recommendations, and other marketing communications via email. If you live outside of the EU or if you have provided us with consent, we may also use your email address, general location, and purchase and website browsing history to serve you personalized ads through Facebook, Instagram, and related advertising networks. You can unsubscribe from our email communications at any time by clicking the ‘Unsubscribe’ link in the footer of our emails or by contacting privacy@knockaround.com. You can also opt-out of Facebook/Instagram online ads here https://www.facebook.com/settings/?tab=ads.
If you have opted-in to our SMS distribution list, we will use your mobile phone number to provide you with product and service updates, marketing messages regarding new product launches, special events, sales and promotions, product recommendations, and other marketing communications. Additionally, we use cookies to collect information around abandoned shopping carts. A cart is considered abandoned within one hour of inactivity/lack of purchase. Once the cart is considered abandoned, an SMS message will be sent as a reminder. You can unsubscribe at any time by replying ‘stop’ to any of our SMS texts or by contacting privacy@knockaround.com.
If you have opted-in to our Facebook Messenger subscriber list, we will use your general location, and purchase and online browsing history to provide product and service updates, marketing messages regarding new product launches, special events, sales and promotions, product recommendations, and other marketing communications via Facebook Messenger. You can unsubscribe at any time by replying 'stop' or 'unsubscribe', or by changing your Facebook Messenger settings: https://www.facebook.com/help/messenger-app/755835711227533.
If you have opted-in to receive browser based ‘push’ notifications, we will use your general location, and purchase and online browsing history to provide product and service updates, marketing messages regarding new product launches, special events, sales and promotions, product recommendations, and other marketing communications via browser based ‘push’ notifications. You can unsubscribe at any time by updating your local browser settings.
If you have provided us with your birthday, we may use that information to send you marketing communications on (or shortly before) your birthday.
WHY WE USE YOUR PERSONAL INFORMATION
We collect and process your Personal Information based on one or more of the following grounds:
- We use your Personal Information in order to fulfill contracts we might have with you (for example, if you make an order through the Site, we use your data to process and fulfill your order)
- You have given us consent to use your Personal Information
- To pursue our legitimate business interests
HOW WE SHARE YOUR PERSONAL INFORMATION
We share your Personal Information with third-party companies in the following categories:
- Core services providers and companies essential for running our business and providing you with our products and services. These third parties include our eCommerce platform (we run our Site on Shopify—for more information about how Shopify uses your Personal Information click here: https://www.shopify.com/legal/privacy), payment processors, fulfillment solutions, couriers, and delivery companies
- Companies and tools that help us optimize our website, better understand users’ needs, and provide insights and analytics that ultimately help us improve the user experience on the Site. These tools include Google Analytics (you can learn more about Google Analytics here: https://www.google.com/intl/en/policies/privacy/ and you can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout), Hotjar (you can opt out of Hotjar here: https://www.hotjar.com/legal/compliance/opt-out/), and Lucky Orange (you can opt out of Lucky Orange here: https://privacy.luckyorange.com/)
- Professional service providers, such as marketing partners, advertising agencies, and technology providers that help us market our company and products. These services include developing and distributing marketing communications across online and offline channels. Personal information is also shared with third party marketing partners for commercial purposes
- Fraud and risk management providers to help us prevent fraudulent activities on the Site
EU Customer Data Transfer
If you are a customer or visitor based in the EU, please note that your Personal Information will be transferred outside of Europe, including to Canada and the United States.
Anonymized Information
We may share aggregated and anonymized information with third parties to gain analytical insights into general trends, buying habits, and customer preferences.
Business Transfer
In the event that Knockaround transfers ownership, we may share your Personal Information during a merger, acquisition, reorganization, sale of assets, or declaration of bankruptcy.
Law Enforcement
We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Opt-Out of Your Personal Information Being Shared
If you’d like to opt-out of your personal information being shared, you can submit your request by filling out this form: Do Not Sell My Personal Information. When submitting your request, please make sure to:
- Submit accurate and sufficient information so that we are able to verify that you are the person about whom we have collected personal information. We are only able to process and respond to verifiable consumer requests.
- Provide a detailed description of your request so that we are able to properly understand, assess, and address your inquiry.
HOW LONG WE STORE YOUR INFORMATION
When you place an order through our Site, we will maintain your Order Information for our records indefinitely, unless you ask us to delete your information. If you would like to delete your Order Information, please email us at privacy@knockaround.com.
OUR USE OF BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example, if you have visited a specific product on our website we may serve you ads across other websites, apps, and social networks featuring the very same product as well as related items. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
We run targeted ads through the following third-party advertising networks. Click the respective links below if you would like to stop seeing, and opt-out of, targeted ads from these advertising networks:
- Google AdWords: https://www.google.com/settings/ads/anonymous
- Criteo: https://www.criteo.com/privacy
- Facebook/Instagram: https://www.facebook.com/settings/?tab=ads
Additionally, you can opt-out of a wide range of different advertising platforms by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info.
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
As a user of our Site you have several rights:
- The right to know how we collect, use, and share your information and the type personal information we collect and share
- The right to access the information we hold about you
- The right to request updates and corrections to inaccurate or incomplete information we hold about you
- The right to request erasure of the information we hold about you
- The right to request that we restrict the information we process about you
- The right to request that we stop processing the information we hold about you in certain circumstances
- The right to have your information transferred to another service provider
- The right to opt-out of direct marketing communications (such as email and SMS) and other consent-based information processing
- The right to know if your personal data is being sold or shared, and to whom
- The right to object to your personal data being sold or shared
- The right not to be subject to discrimination for exercising the above listed rights
Please contact us at privacy@knockaround.com or (619) 383-2141 if you would like to exercise your rights, file a complaint, or have any questions in regards to your rights.
When submitting your request, please make sure to:
- Submit accurate and sufficient information so that we are able to verify that you are the person about whom we have collected personal information. We are only able to process and respond to verifiable consumer requests.
- Provide a detailed description of your request so that we are able to properly understand, assess, and address your inquiry.
INFORMATION ABOUT COOKIES
As mentioned above, we use cookies on the Site in order to gather web analytics and reporting, optimize the user experience of the Site, and to show you targeted ads on other websites and apps when applicable.
For more information on how we use cookies please contact us at privacy@knockaround.com.
YOUR USE OF THIRD-PARTY WEBSITES
Our Site and marketing communications may contain hyperlinks to third-party websites. When you click on these links you will be transferred to a third-party website. Knockaround does not exercise control over any third-party’s privacy policy, which may differ from ours. We encourage you to read the privacy policies of the sites you visit.
COLLECTION OF MINORS’ PERSONAL INFORMATION
In compliance with the Children’s Online Privacy Protection Act, Knockaround will not knowingly collect any Personal Information from children under the age of 13 years (16 years for EU residents). If you are under 13 (16 for EU residents), please have your parents or legal guardian enter their Personal Information when required. If a parent or legal guardian becomes aware that his or her child has provided their Personal Information without parental consent, please contact privacy@knockaround.com, and we will remove the information from our files. Additionally, if Knockaround becomes aware that a child under the age of 13 (under the age of 16 for EU residents) has provided us with their personal information, we will delete the information from our files.
CHANGES TO OUR PRIVACY POLICY
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. This privacy policy was last updated on 8/9/2022.
HOW TO CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at privacy@knockaround.com, phone: 833-944-3156, or by mail using the address provided below:
Knockaround, LLC
2488 Historic Decatur Rd, Ste 200
San Diego, CA 92106
United States